Optometrist In South Milwaukee, WI
414 Eyes serves Milwaukee and nearby communities, including South Milwaukee, WI. Searching for an optometrist in South Milwaukee that families can rely on? Our office on S 76th St is worth the drive. One visit covers eye exams, contact lenses, prescription eyeglasses, and medical care for glaucoma and macular degeneration.
South Milwaukee runs on early shifts, school pickups, and evenings on the Seven Bridges trail in Grant Park. Your eyes handle all of it, from screen glare at work to sun off Lake Michigan. We build every exam and prescription around that daily routine. With same-day glasses for most single vision prescriptions, you can leave with your new pair in hand.
Why Choose us as your Optometrist
in South Milwaukee, WI?
Comprehensive Eye Health Evaluations
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Expert Medical Eye Care
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Convenient Access for the Region
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Insurance Coordination
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Advanced Lens Technology
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Living in South Milwaukee and looking for an optometrist nearby? Let us be your trusted eye care provider. Book an appointment online today!
Complete Eye Care for South Milwaukee Patients
What our patients say about us
The Doctors Who Will See You
Most people leave an eye exam with a prescription and little else. A good optometrist in South Milwaukee should give you more than that. Dr. Fan and Dr. Smith walk you through your scans, explain what they show, and tell you what happens next. Before you leave, you’ll know whether to continue your current plan or make a change.
Optometrist
Dr. Janice Fan, OD
Dr. Fan earned her optometry degree at the Southern College of Optometry, and her clinical focus is on diagnosing eye disease. She often helps patients whose search for comfortable contacts has dragged on for years. She fits toric lenses for astigmatism and multifocal lenses for presbyopia. She also writes accurate glasses prescriptions and helps you choose frames that suit your face.
Optometrist
Dr. W. Colin Smith, OD
A Milwaukee-area native, Dr. Smith studied biochemistry at UW-Milwaukee before earning his optometry degree from the Southern College of Optometry. He treats dry eye, monitors glaucoma, and provides care before and after LASIK or cataract surgery. His careful reading of OCT scans helps him catch optic nerve changes early. Because he wears toric contacts himself, his lens advice comes from experience.
New Patient?
We would love to hear from you
If you are seeking an exam that will tell you more about your eye than just an eyeglass prescription, then consider making an appointment with us today! We accept new patients and a wide variety of vision and medical insurance plans as well as Care Credit.
Need assistance?
FAQs
Yes, for most single vision prescriptions and many progressives. Our on-site lab cuts and fits those lenses while you wait, so South Milwaukee patients can make one trip instead of two. Complex prescriptions, specialty materials, and some coatings still go to an outside lab, and we’ll tell you upfront.
Yes. Wind off Lake Michigan and months of indoor heat are common triggers for dry eye. We find what’s driving your symptoms first, then build a dry eye treatment plan around it.
Most people with diabetes need a dilated eye exam once a year, or as often as their doctor advises. Early diabetic changes in the retina usually cause no symptoms. Our diabetic eye exams look for those changes before they affect your vision.
In most cases, we can manage it here, with regular monitoring and medication when needed. If you need surgery, we refer you to an ophthalmologist and handle your follow-up care at our office. Your records and your doctor stay the same throughout treatment.
We see children as young as 6 months old. For kids whose prescription keeps climbing, myopia control options like MiSight contact lenses or atropine drops can slow progression. Ask about it at your child’s pediatric eye exam.